niche beauty for brands

Your customers trust their friends more than anything.

niche beauty captures the behavioral data behind real purchase decisions—influence attribution, ingredient preferences, regret signals, and repurchase intent—from a verified consumer network you can’t get anywhere else.

Influence Attribution ReportLIVE DATA
WHAT DROVE THE PURCHASE
Friend recommendation
78%
Friend repurchase signal
54%
Ingredient affinity
41%
SENTIMENT BREAKDOWN
Loved it
68%
It's fine
22%
Not for me
10%
Example of first-party behavioral data from niche beauty

The Problem

You have context. You’re missing causality.

The data you have

Retail sales. Social listening. Editorial coverage.

Three strong contextual streams. None of them tell you why a consumer bought, who influenced them, or whether they’ll buy again.

Context without causality.

The data you’re missing

Why they bought it. Who told them to. Whether they’d buy again.

What happens when your customers buy a product because a friend in their circle loved it? That signal exists. It just doesn’t live in any report you currently have access to.

That’s what niche beauty captures.

What You Get

Three data layers you can’t get anywhere else.

01

Influence Attribution

See which friends, creators, and community signals actually drove the purchase.

02

Consumer Behavioral Intelligence

Ingredient affinities, regret flags, repurchase intent, and sentiment scoring—straight from verified ratings.

03

Trend Signals, Earlier

Surface emerging ingredient and category demand before it hits your market research reports and data analytics platforms—straight from the consumer behavior layer.

Who It’s For

Built for beauty brand marketing teams and the agencies who serve them.

01

Brand Marketing Teams

The people allocating budget against consumer insights.

02

Indie Founders

Building a brand without a research budget—niche beauty fills the gap.

03

PR Agencies

The teams who need to prove that word-of-mouth and community are actually driving sales.

Let’s talk.

We’re onboarding a small number of design partners ahead of our 2027 brand launch. If you’re interested in early access, let’s chat.

30-min intro call

niche beauty for brands

Your customers trust their friends more than anything.

Your customers trust their friends more than anything.

niche beauty captures the behavioral data behind real purchase decisions—influence attribution, ingredient preferences, regret signals, and repurchase intent—from a verified consumer network you can’t get anywhere else.

Book a Demo

Influence Attribution ReportLIVE DATA
WHAT DROVE THE PURCHASE
Friend recommendation
78%
Friend repurchase signal
54%
Ingredient affinity
41%
SENTIMENT BREAKDOWN
Loved it
68%
It's fine
22%
Not for me
10%
Example of first-party behavioral data from niche beauty

THE PROBLEM

You have context. You’re missing causality.

THE DATA YOU HAVE

Retail sales. Social listening. Editorial coverage.

Three strong contextual streams. None of them tell you why a consumer bought, who influenced them, or whether they’ll buy again.

Context without causality.

THE DATA YOU’RE MISSING

Why they bought it. Who told them to. Whether they’d buy again.

What happens when your customers buy a product because a friend in their circle loved it? That signal exists. It just doesn’t live in any report you currently have access to.

That’s what niche beauty captures.

WHAT YOU GET

Three data layers you can’t get anywhere else.

01

Influence Attribution

See which friends, creators, and community signals actually drove the purchase.

02

Consumer Behavioral Intelligence

Ingredient affinities, regret flags, repurchase intent, and sentiment scoring—straight from verified ratings.

03

Trend Signals, Earlier

Surface emerging ingredient and category demand before it hits your market research reports—straight from the consumer behavior layer.

WHO IT’S FOR

Built for beauty brand marketing teams and the agencies who serve them.

01

Brand Marketing Teams

The people allocating budget against consumer insights.

02

Indie Founders

Building a brand without a research budget—niche beauty fills the gap.

03

PR Agencies

The teams who need to prove that word-of-mouth and community are actually driving sales.

Let’s talk.

We’re onboarding a small number of design partners ahead of our 2027 brand launch. If you’re interested in early access, let’s chat.

We’re onboarding a small number of design partners ahead of our 2027 brand launch. If you’re interested in early access, let’s chat.

30-min intro call